Integrated Marketing Solutions

52% of subscribers to B2B magazines say their preferred format is print-only.

Signet Research AdStudies October 2009-January 2010

Our industry-leading print publications reach thousands of decision makers in the residential design, build and remodeling. In addition to display ads, consider a different approach with one of our many print options. Through our Marketing Services, we also can assist you with anniversary or special supplements, custom magazines, direct mail and event promotions.

CYGNUS PRODUCTS
BRAND BUILDING
WEBSITE TRAFFIC DRIVERS
SALES LEAD GENERATION
PRINT
Advertorials
: Corporate profile, special section
Buyers' guide / product showcase
Covers / wraps
: Gatefold, barn door cover, cover wrap, false cover, belly band, sticky note or sticker
Display and classified advertising
Inserts
: Supplied or custom designed (size flexible; tipped, bound or blown in publication)
Poly bag
: Supplied or custom designed (size flexible; rides along with publication)
Reprints
Advertorials
Advertorials

Do more than display your brand and latest product or service offering. Share your company's story, case study or customer testimonial in a full-page advertorial.

Buyer's Guide
Buyer's Guide

Through out the year, Kitchen & Bath Design News produces several buyer's guides that connect kitchen and bath specifiers with manufacturers and suppliers whose products are key to the creation of these rooms. These special issues are a valued resource to our readers and are likely to stay on their desks year round. Click Here to view the KBDN editorial calendar.

ALL of our publications showcase products in every issue. Our editors continually look for the latest and greatest from manufacturers and suppliers to share with our audience, so be sure to keep sending them your press releases. The greatest benefit to you is that each product listing in our magazines provides readers with a direct link for requesting more information about the product - generating a new lead that we forward to you.

Click below to view:
QR editorial calendar
RD+B editorial calendar

Covers / wraps
Covers / wraps

Make a great first impression by taking advantage of one these out-of-the-ordinary options:

  • Gatefold
  • Barn door
  • Cover wrap
  • False cover (full or fractional page)
  • Belly band
  • Sticky note
  • Sticker

Here are some examples of when a cover or wrap option can make the most impact:

  • Special focus issue
  • Product Showcase or Buyer's Guide
  • Bonus distribution show issue (feature booth location)
  • Drive traffic to website
  • Highlight promotional program

Contact your integrated media consultant to learn more.

Display ads
Display ads

Display ads are essential for keeping your brand in front of our readers and staying top-of-mind. When readers are ready to make a purchasing decision, they will look first to the companies whose brands they recognize.

Regional advertising: Geo-targeted advertising is available in all of our publications. You don’t have to cast a huge net to reach a specific region. Instead, we will deliver your message directly to subscribers in your desired target market. Contact your integrated marketing consultant to develop an ad strategy that works for you.

Literature galleries / classified ads
Classified ads

Small investment, big return! That is what classified advertising has to offer. These ads are a great way to feature a specific product or service all year long. Our readers look to the classified section as a resource for their smaller, more frequent purchasing needs.

Inserts / poly bag
Inserts / poly bag

Your company has invested a lot of time and money on creating branded company literature. Whether it is a product catalog, brochure, DVD, poster, direct mail or special ad promotion — you can get it in the hands of thousands of your targeted customers by sending it with our well-respected print publications. In most cases, this can be done for less than mailing

Inserts
These materials can be virtually any size. Depending on the item, it may be tipped, blown or bound into the publication. Inserts cause the readers to naturally open to that space so your brand is sure to get noticed.

Poly bag
Guarantee that your company is seen first — send promotional materials as a ride along with the publication in a poly bag.

Get noticed AND save on postage. Contact your integrated marketing consultant to explore your options and pricing.

Reprints
Reprints

Benefit from a recent article written about your company by ordering reprints. These can be used as a marketing tool to lend credibility to your brand. Reprints make great handouts at trade shows and presentations.

Contact our reprint services partner to order:

Foster Printing Services

1-800-875-3251 or email sales@fosterprinting.com