Calming Waters

More challenging economic times have led to a warming trend in bathroom sinks and faucets, with softer styles and more muted finishes gaining in popularity.


Moen stands behind the importance of water conservation, but the company is also concerned about protecting the “experience” of water. “We will not introduce a water-efficient product that does not meet high-quality performance standards,” affirms Riley.

This is an ideal echoed by Danze. “We’ve been able to maintain the integrity of the design and performance of our products, yet offer them in a water-saving option,” says Wurth about Danze’s product conversion.

Another way Danze is helping homeowners improve their home’s water consumption is through a new Low Flow Aerator Kit. The kit enables homeowners and builders to retrofit existing Danze lavatory faucets that are already installed in the home. The new aerator changes the flow of the faucet from 2.2 gallons per minute (gpm) to 1.5 gpm.

Delta Faucet has made a decision to make all of its lavatory faucets water-efficient by reducing its flow rates to 1.5 gallons per minute. “In the bathroom, we found you simply don’t need that much flow to perform most tasks required,” says Lord. “From a selfish standpoint, we enjoy it as designers, as it allows us greater control over the water aesthetics as it’s exiting the faucet.”

Environmental compatibility is becoming key in the decision-making process, offers Neilson Howard. “People are taking responsibility for taking care of their planet,” she says.

“People will always be more apt to buy a product if it’s eco-friendly,” says Rosenberg, who notes that Sonia’s fireclay sinks are crafted from recycled fireclay. “And every little bit helps. It doesn’t have to be 100 percent green, but it is important that it is created from recyclable materials.”

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