Interior trim can mean the difference between giving a customer a room that is attractive yet basic, or presenting a room that is truly awe-inspiring. Popularity of colors and texture may vary a bit by geographical region or project price point, but intricate trim details are universally desired.
Thanks to technological enhancements, many of today’s trims are easy to work with, designed to individual specification and delivered in record time.
Increasing property value through aesthetic appeal is a powerful driver.
“Moulding can boost a home’s style and value, by adding visual appeal and depth to rooms,” says Ben Skoog, business marketing manager for LP’s engineered siding business. “Homeowners want to improve the value and aesthetics of their home. In this market homeowners tend to invest more in simple projects like moulding rather than moving into a more expensive home.”
Made from a polystyrene substrate, LP Moulding is easy to install as it requires no sanding, priming or sealing. Additional cost savings include a reduced need for paint, sandpaper and other supplies. LP Moulding also offers consistency in manufacturing. The polystyrene substrate makes LP Moulding suitable for damp areas such as bathrooms, laundry rooms or kitchens. It is prefinished and ready to install in a variety of finishes from white to multiple wood grains. Designed to match any style of home, LP mouldings are available in eight colors and more than a dozen profiles.
“With more homeowners trying to sell or spice up their homes, trimming a room with moulding is a simple and an affordable way to freshen up a room without repainting or making any structural changes,” adds Skoog. “Consumers may be looking for something outside of the traditional wood moulding such as a new color style or something that complements the decor color or is more personal and interchangeable. The cost of trimming a room can be inexpensive and can offer a good way to change the look and feel of a room. Like paint colors, it isn’t permanent.”
On top of looking good, some trims have other practical benefits.
“Moisture resistance, availability in sheet and boards in varying thickness, ease of fabrication/lamination, and heat bendability are all features that translate to jobsite versatility and advantageous substitution of traditional wood or plaster/drywall materials,” says Patrick Shabal, national sales and marketing manager for Koma Trim Products.
Koma Trim Products are developed using the company’s celuka technology for precise gauge control, surface hardness and micro-abraded finish, which delivers better paint adhesion. However, KomaMW (millwork grade produced with freefoam technology) has a softer surface offering a finer cell structure for jobsite produced milled/machined mouldings and elements.
The Allure Collection from Koma is a line of extruded mouldings that is intended to complement the company’s existing line of products
“From a contractor’s perspective, the major driving force for interior use of a water-resistant, more durable material is the one-year warranty,” explains Shabal. “No one likes to engage with a customer in a “normal wear” debate — this can be avoided if a high-performance material can be discretely used on the front end.
“Additionally, the jobsite convenience of a versatile material is very beneficial, leading many remodelers to keep a few sheets and boards around for specialty fabrications,” he adds. “No one likes to wait two to three weeks for a specialty door casing or window jam extension that was mistakenly omitted from the order.”
The voices of interior designers as well as consumer media feed today’s trends and have homeowners asking for more decorative elements.
“Every magazine shows pictures of mid- to upper-range and more interesting homes, so those homes tend to drive the value of millwork,” explains Joan Johnson, president and chief designer of White River Hardwoods. “For upper-end homes, these embellishments are key ingredient to their design. And designers are also driving the trend. There’s no doubt that there’s a simplified but a more focused placement of the ornamental element in architectural cabinets.
“There’s a trend toward simpler, bolder lines and crown mouldings are as important as ever,” says Johnson. “Decorative products like embellished mouldings are impact statements in a ceiling, on a mantel or on a door surround. It’s the decorative part that gives the room a real different heightened appearance and can make the room feel more important.
“The size of trim hasn’t gone down at all and we’re seeing more painted trim and more earth and neutral tones in walls,” explains Johnson. “In homes where people have money, even if they’re downsizing the square footage, they still find millwork important.”
White River Hardwoods, manufacturer of embellished hardwood mouldings and architectural woodcarvings, recently added 50 new hand-carved wood carvings to its Adornments for Cabinetry and Furniture Collection. Adornments are hand-carved maple and cherry elements designed to complement cabinetry, furniture, bath vanities, mantels, and other interior applications. The Adornments Collection is available in larger scale products and new column designs for kitchen islands and cabinetry.
White River also offers onlays, centers, capitals, and both full-round and half-round columns in the company’s Acanthus and Fluting motifs. White River has over 1,500 decorative embellishments in hardwoods, including mouldings, corbels, onlays, cabinet parts, range hoods, fireplace mantels, and a line of resin products for curved applications.
The Vineyard Collection from Enkeboll is a grape motif of 44 new pieces that were inspired by the Art Nouveau movement from the late 19th century. The designs feature meandering vines, asymmetrical grapes, and flowing leaves on corbels and mouldings. Enkeboll also offers the Villa Collection, an array of 24 architectural wood carvings reminiscent of 18th century European design. Rendered by luxury designer Beverly Ellsley, the collection features elaborately detailed etchings.
Enkeboll’s collections of corbels, mouldings, panels, stair parts and onlays are available in standard wood choices of maple, red oak and cherry. White oak, mahogany, black walnut and alder are available on special order.
East Teak Fine Hardwoods offers a variety of standard mouldings in teak and kempas and custom milling for mouldings to fit exact specifications. The company’s crafted posts and beams can be upgraded with custom mouldings for ceiling surfaces.
Additionally, East Teak’s custom moulding techniques can enhance any hardwood floor surface with stair-nosing, base mouldings and base shoe mouldings.
Remodelers looking to save time and energy can eliminate making mitering calculations and cuts with Fypon decorative miterless corner systems. The miterless corner systems require installers to make only straight cuts into mouldings. The one-piece inside and outside corners are easily matched up with the flat end of the moulding. In addition to making a moulding installation project go much faster and more smoothly, the corners and matching divider blocks add an elegant dimension to the moulding surrounds in rooms. Fypon mouldings, miterless corner systems and trim pieces can be installed as they arrive with their barrier coat of white, or they can be painted, stained and faux finished to accent a room.
The Nantucket Beadboard Company manufactures sheet products and strip products. Sheet products are 48 in. wide and align side by side; the strip products are 10-in. wide shiplap strips with overlapping ends. Both sheet and strip products are available with the standard bead or a V-bead profile. The V-groove profile is available only in the sheet product line.
Nantucket Beadboard is manufactured from three different materials. MDF is an interior product; MRI is a moisture-resistant interior product; and MRX is a moisture-resistant exterior product. All products are available primed.
“Interior designers are promoting more decorative interior trim to remodelers and consumers to improve the appearance and value of their homes,” says Bob Simon, executive vice president, Gossen Corporation. “We are seeing a return to the more decorative interior trim, away from the clamshell look to the American Colonial architecture. We are also seeing more interest in the natural finish colors of wood, away from dark finishes.”
Gossen offers four product lines for interior application. The high-end Trimguard moulding comes in white and is made to WM/Series wood moulding patterns. The line consists of 30 patterns including crowns, 4-in. casings, and decorative baseboards. Next, the Regal wood line is laminated with a silicone paper that is printed in various wood tones and patterns. Gossen’s medium priced line is a three-color print over cellular PVC available in six colors in ranch and colonial patterns.
The company’s lowest cost prefinished line is a painted wood-like finish over cellular PVC available in seven finishes in ranch and colonial patterns.
Simon advises the best way for remodelers to capitalize on today’s trends is “meeting with their suppliers to learn more about what is available in interior trim, the various poly categories and PVC.”
Focal Point Architectural Products produces polyurethane architectural mouldings and architectural elements. Focal Points products include crown mouldings, medallions, domes, wall niches, niche caps, panel mouldings, rosettes, stair brackets, corbels, casings and baseboards. The products are virtually maintenance-free, and feature deep, crisp detail promising to add market value to the home. Focal Point offers an extensive array of designs and sizes. The company’s ProCollection includes the most popular products for professional builders and remodelers who are seeking quality pieces in large quantities with short lead times. This collection includes a variety of mouldings, medallions, niches and domes.
“Staying on top of trends requires being receptive to trying and learning about new materials,” says Patrick Shabal. “Take advantage of suppliers’ open-house and dealer-day events. Additionally, read trade publications and newsletters. ”
“We had a remodeler who wanted to use our photography to support his work because it’s a great marketing tool to exhibit his skill,” says Joan Johnson. “They need to be aware because it’s the consumer that drives these trends. Remodelers must know how to source decorative elements for their clients because, ultimately, they add value. It can help remodelers step up a league by showing their potential.”