Wellborn Marketing Efforts Stress ‘Green’ Emphasis

Ashland, AL — Wellborn Cabinet has incorporated a “Green Choice” logo into all of its marketing materials, the Ashland, AL-based cabinet manufacturer announced.

The company, among the growing number of manufacturers recognized by the Kitchen Cabinet Manufacturers Association’s Environmental Stewardship Program (ESP), said it was taking the step because it “recognizes the significance to today’s consumers of purchasing environmentally friendly products.

“Through all of our marketing efforts, we are taking an active role in educating our dealers and homeowners of the steps we and the industry are taking to protect our precious natural resources,” the company said.

“We recognize the challenges of protecting and conserving natural resources in our industry today. Our objective is to ensure our customers that our product is manufactured from materials originating from a well-managed and sustainable forest.”

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