Chicago — The National Kitchen & Bath Association and 20-20 Technologies Inc. have announced a joint initiative through which 20-20 will donate licenses of its design software to qualifying colleges or universities, for a retail market value estimated at up to $3 million.
The donation, according to the NKBA and 20-20, will include support, electronic catalogs and training materials, as well as the software licenses.
“20-20 decided to make this investment to demonstrate its support of the industry, the NKBA and a whole new generation of future designers. This joint initiative means that more students will gain valuable training on this software, and will graduate better prepared to enter the workforce as a kitchen and bath designer,” said Jean Mignault, 20-20’s chief executive officer.
The new 20-20/NKBA program provides a license for qualifying schools to include a full-version of 20-20 Design with generic catalogs and pricing. Educational institutions can qualify for 20-20’s software and other associated services as beneficiaries of the NKBA-endorsed and NKBA-supported educational programs, the association noted. Students will be able to use the 20-20 applications at no charge in the classroom or purchase their own copy for use at home at a nominal fee.
“Our industry experienced exponential growth over the past few years. This growth has helped our member businesses prosper, but created a challenge in hiring qualified designers,” commented Michael Kelly, CEO of the NKBA.
“This growth has left many dealerships with a shortage of trained personnel, leaving them unable to keep up with the demand,” Kelly added.
“We expect this donation will help both the industry and the NKBA-endorsed academic institutions take full advantage of our design software,” added Louise Chartier, 20-20’s v.p./sales, North America Residential.
“This important initiative supports NKBA’s mission to enhance member success and excellence and its knowledge-source strategy to provide a higher level of education and professionalism in the industry worldwide,” NKBA said.