KBDN, SEN to Co-Sponsor 2006 Educational Initiative

HACKENSACK, NJ - A series of three all-day seminars aimed at providing kitchen and bath dealers with successful business management, financial and merchandising strategies will be launched in 2005 under the terms of an exclusive alliance between Kitchen & Bath Design News and the SEN Design Group.

The educational alliance was announced last month by KBDN publisher Eliot Sefrin and Ken Peterson, CKD, president of the Chapel Hill, NC-based SEN Design Group.

The focus of the alliance will be a program titled "Managing for Maximum Profit," which will spotlight sound management strategies and business tools to improve the financial performance of kitchen and bath retail firms.

"Managing for Maximum Profit" will be offered in February, in the Charlotte, NC metropolitan area; in June, in the New York metropolitan area, and in November, in the San Francisco metropolitan area. Specific dates and locations will be announced in the near future.

The sessions will be led by Peterson and Tom Blau, v.p./education for SEN. Topics will include factors in maximizing business owner income and profit; management tools that preserve pre-planned gross margins; ways to create accurate and reliable financial statements, guaranteeing an appropriate return on investment, and more.

Each seminar will include a two-hour, post-event reception at the showroom of a leading kitchen and bath dealer.

"We are pleased to be working with SEN to address the pressing need in the kitchen and bath industry for in-depth education aimed specifically at assisting kitchen and bath retail firms in increasing their company's profits and their own personal income," said Sefrin.

"SEN is delighted to be partnering with KBDN, the industry's leading trade publication, on this business seminar," Peterson commented. "The industry has gone too long without a meaningful business management educational program. With KBDN's marketing reach, large numbers of kitchen and bath dealers will now be able to gain access to the critical financial and management information that will unlock so many secrets to making serious money in this business."

"Furthermore, the benefits will ripple out to other segments of the industry. Dealers with enhanced cash flow, better management skills, and a healthy Balance Sheet will mean accelerated payments to vendors, fewer commission delays to reps, and a stronger overall dealer network with fewer account losses to bankruptcy in times of recession." Peterson concluded.

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