ISH N. America Termed a Success

ISH N. America Termed a Success

Toronto ISH North America's 2002 event, aimed at the plumbing products and kitchen/bath industries, "exceeded expectations" at its premiere here last month, show sponsors said.

According to the show's organizers, the Atlanta-based Messe Frankfurt, Inc., nearly 11,000 people attended the Oct. 31-Nov. 2 event, held at the National Trade Centre at Exhibition Place. U.S. attendees accounted for 5,300 visitors, said Karl Eichner, a Messe Frankfurt spokesman.

Some 475 exhibitors participated in the three-day event, Messe Frankfurt added, noting that 23% of the exhibitors were Canadian-based companies. U.S.-based companies accounted for almost 72% of the exhibit space, and non-North American exhibitors accounted for 5%.

The first-time show, which was formerly operated under the NEX umbrella, is part of an effort by Messe Frankfurt to produce a consolidated trade show representing all aspects of the kitchen/bath, plumbing, PVF, heating and air conditioning industries.

"The impressive success of the first ISH North America event confirms the validity of the integrative approach of putting the kitchen and bath, plumbing, PVF, heating and air conditioning products under one roof," said Roland Bleinroth, president of Messe Frankfurt. "We will continue to pursue this concept and remain hopeful that other industry partners will join the show consolidation effort."

ISH North America was produced in partnership with Messe Frankfurt, the American Supply Association, the Canadian Institute of Plumbing & Heating, and the Plumbing-Heating-Cooling Contractors National Association.
The next ISH North America will be conducted Oct. 1-3, 2003 at the Mandalay Bay's new convention center in Las Vegas, Eichner said.