Davis & Warshow Joins Dornbracht in Sponsoring MoMA Exhibit

New York, NY— The winning proposal from the architecture wunderkinds at HWKN regarding Wendy - a bright blue, spiky, towering star in Long Island City’s MoMA PS1 courtyard - sparked the interest of Davis & Warshow even before construction on the piece began this summer. The kitchen and bath distributor teamed with one of its suppliers, Dornbracht, to support the temporary urban architecture.

The star is the 13th installation of the Museum’s Young Architects Program, and includes interactive water features designed to engage and cool visitors to the Museum’s popular courtyard parties. It also has an unusual sustainability story. The structure, now open through September 8, is sheathed in a special titania nanofilm-coated fabric that neutralizes airborne pollutants. In less than three months, Wendy will clean the air to an equivalent of removing 260 cars from the city’s congested streets.

For Davis & Warshow, this attention to sustainability made sponsoring Wendy’s construction a no-brainer. The company, headquartered less than three miles away in neighboring Maspeth, has been dedicated to greening New York, with a Practically Green program that spans everything from LED and solar installations in its 100-year-old warehouse to low-emissions vehicles for its sales staff.

“For over five years, Davis & Warshow has thrown its full support behind plans for a smarter, more sustainable New York City,” said David Finkel, president and COO of D&W. “HWKN’s exploration of eco-friendly building solutions and techniques is extraordinary, and we are pleased to have this association with them.”

D&W furnished plumbing components and technology necessary for the installation's water features, which includes cannons, mists and falling rain. D&W also worked with The Zoeller Company to specify and provide the 5 pumps powering Wendy’s system.

Wendy also embodies Dornbracht’s long-term commitment to cultural platforms that are edgy, thought provoking and inventive. Since 2000, the company has explored the intersection of art and industry with its Culture Projects and Statements programs, creating and supporting dance, music, performances, art and installations around the globe that investigate the nature of design and architecture, eating, bathing and water, itself.

The company’s sponsorship of Wendy marks a return to MoMA PS1, where it sponsored the exhibition Into Me/ Out of Me in 2006.

“Wendy is more than an architectural solution,” said Dornbracht Americas President and CEO Ingolf Matthée. “It’s a fresh look at urban design and development, and its effects are sure to be long-lasting. Supporting projects that move architecture forward is one of Dornbracht’s greatest goals, and the Young Architects Program is beautifully aligned with our efforts.”

Loading