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  • The process of selling kitchen and bath design to today’s consumer has evolved dramatically over the past few years, with technology playing a growing role in the marketing process. It all begins with research, and that research is increasingly being done online – or desktops, laptops or smart phones – before the client ever makes it into the showroom. In fact, the Internet is how many consumers discover their future kitchen and bath professional – often beginning their quest with a search engine.
    Online Savvy Offers Marketing Advantage
     

    The process of selling kitchen and bath design to today’s consumer has...

    Article • March 31st, 2012

  • Technology provides a host of new marketing tools that allow kitchen and bath professionals to personalize their message and its delivery to maximize results.
    Marketing Technology
     

    Technology provides a host of new marketing tools that allow kitchen and...

    Article • June 5th, 2009

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