Business Management topics, sales solutions, and sales discussions.

Can good customer service make you better?

When working with a prospect, keep the long-term goal in mind rather than short-term profit

Blog • August 24th, 2012

Green Myth No. 3: I Can’t Sell It; Customers Don’t Think It’s Valuable

This is the third in a five-part series of columns debunking the top green-building myths. In the March issue, page 16, I discussed the fallacy green costs more. In May’s issue, page 20, I discredited the belief green doesn’t improve comfort or...

Article • August 10th, 2012

An Eye on Opportunity

Apparently remodeling is contagious. After completing some updates in my condo (see the July issue “Editor’s Note,” page 8), I sent photos to friends, invited people over to see my new and improved home, and talked about how happy I am with the...

Article • August 10th, 2012

Awesome at Any Age

No one wants to admit they are getting older—especially baby boomers. I know this because I am one of them. I don’t like to admit I need to think about concerns that could affect the next five, 10 or 20 years of my life, and neither do our...

Article • July 11th, 2012

Street Smart

When the housing market turned upside down several years ago, the day arrived for the team at Custom Design & Construction, El Segundo, Calif.—as it did for most remodelers—to develop a strategy for continuing the company’s growth. Meetings were...

Article • July 10th, 2012

Reinventing Window Sales

Branding a window-replacement company helps a business owner live more and work less

Blog • June 18th, 2012

Top Concerns

The past four years have been a struggle for many remodelers. While the Washington, D.C.-based Bureau of Labor Statistics reports the national unemployment rate at 8.1 percent, the residential construction industry is probably closer to 50 percent...

Article • June 11th, 2012

Home builder confidence, starts at promising levels

Housing starts and home builder confidence rise to levels that suggest housing market recovery

News • May 24th, 2012

Being One of Qualified Remodeler's Top 500

Remodeler shares what being on Qualified Remodeler's Top 500 list means to his company

Blog • April 25th, 2012

Motivate Your Field Staff to Help You Sell

Lately I’ve been thinking about ways to creatively market my company and grow my sales. Like many kitchen and bath professionals, I am constantly challenged by this process. We’re all busy with the day to day responsibilities, and sometimes...

Article • April 11th, 2012

Refinement of Business and Marketing Basics Is Vital to a Strong Enterprise

In late January 2012, the National Association of Home Builders’ Remodeling Market Index hit its highest level in five years. “It’s not that remodeling is moving into boom territory,” said David Crowe, chief economist of the association...

Article • April 8th, 2012

Why You Need a Tablet in Your Business

It’s important to think of the iPad as part of a larger overall approach to technology and not a standalone device.

Article • April 8th, 2012

Refinement of Business and Marketing Basics Is Vital to a Strong Enterprise

In late January 2012, the National Association of Home Builders' Remodeling Market Index hit its highest level in five years. “It's not that remodeling is moving into boom territory,” said David Crowe, chief economist of the association, “but...

Article • April 8th, 2012

A Server Crash Bolsters Traditional Communication

Today’s society is becoming more dependent on technology, and the remodeling business is no different. Last year our office had what appeared at the time to be a nightmare situation. On a Monday morning, we walked into the office and discovered our...

Article • April 8th, 2012

Thrill of victory, agony of defeat

Changing your mindset by getting paid for your time with prospects can increase revenue and lead to more design and construction work

Article • March 22nd, 2012

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